Young Johnathan Walters grew up close with his mother in Chicago. His mother struggled to make ends meet, and Johnathan learned to work hard from watching his parent. As a kid, Johnathan would find himself in and out of trouble in school, and growing up, he learnt from his troubled past and worked tirelessly to build his own company. Rascal Land is one of the flourishing companies in Chicago that is steadily focused on clothing, television, and print. His approach is straightforward and no-nonsense. Johnathan Walters leverages his network and brand to elevate every youth. He tries to use his knowledge to inspire and uplift the next generation.